Katy and her junior dragster can be instrumental in promoting your business. Become a part of one of the most exciting and inexpensive forms of advertising available today through Katy’s junior dragster program. Affiliated with both the National Hot Rod Association (NHRA) and the International Hot Rod Association (IHRA), Katy will bring your company name, logo, product and or services directly in front of a large number of potential customers. In addition to attending many races in the northeastern states, Katy races locally at “Lancaster Motorsports Park” Lancaster, NY, “New York International Raceway Park” Leicester, NY (south of Rochester),  “ESTA Safety Park” Cicero, NY (north of Syracuse).

  Young people are the most important resource.  Your involvement translates into positive community awareness of your business and your commitment to the future.  Today’s young people have a very dramatic influence on the buying power of their parents and will be the future consumers of tomorrow.

  The junior dragster program is one of the few sports that teaches children to work with their parents and friends learning countless lessons in math, science, friendship, mechanical technology, driving abilities and the importance of helping and working with others.

  Junior Dragsters are very unique attention getting vehicles wherever they go. They are real racecars with all the strict attention to construction, detail and safety seen in the full size racecars. They have enough space to properly display sponsor names/sponsor graphics. The car by itself always draws a crowd but when they see it’s driven by a girl people become extremely interested. Young people make excellent spokespersons.  Katy will do her best to project a good image and to promote your business/product.  By sponsoring Katy you will be identified as contributing to a youth-oriented activity and as a sponsor your business/logo would be placed on both sides of her junior dragster and on both sides of her 24 foot enclosed trailer (its like a portable billboard, see picture below).

  Sponsorship amounts can vary from $200 to $6000 per year depending on your wishes.  

Click here for dollar amount breakdown and benefits

  From Katy’s appearances at your company’s sites, appearances at schools, occasional newspaper articles, through parades, car shows, advertising on this web site, driving to and from the racetracks each week and of course the public address systems at the race tracks each week your company will constantly be in the public eye.

E-Mail Katy for more information.

  Thank you,

Please click on either picture to enlarge.

E-Mail Katy for more information.

Following is a report on the values of sponsoring Drag Racing.

NHRA tied for first in overall value for sponsorship in an independent report published in SportsBusiness Journal, a Charlotte, N.C.-based business weekly covering the national sports scene. The report - which included NHRA for the first time - appeared in the Oct. 6-12 edition of the popular news magazine and is the first of a three-part series on sports sponsorships. NHRA was first overall in the category "Offer Good Value for the Money" and ranked in the top five in 14 of the categories among the featured leagues, including the NFL, NBA, PGA Tour and NHL, among others. The world's largest motorsports organization, NHRA ranked higher than the median average in all 16 categories utilized to assess sponsor satisfaction in their relationships with major sports leagues.

Among the four major auto racing sanctioning bodies included in the report, NHRA ranked first or second in every category.

"When I became president in 1999, we made sponsor relations a key initiative in our five-year strategic plan," said Tom Compton, president, NHRA. "This survey, and NHRA's strong approval ratings, is a result of the hard work and effort of the NHRA, the racers and team owners working together with our sponsors to deliver them maximum results.

"NHRA is one of the best kept secrets in all of sports. But it won't be for long as people realize what NHRA can offer, particularly as it relates to sponsor value, return on investment and the overall relationship between the sanctioning body, the racing community and the sponsors. At NHRA we have always worked hard to recognize the needs of our sponsors and help them to develop a value-based package that provides a great return on investment. The format of our sport affords us the flexibility to allow our business partners to participate and fully maximize their sponsorship programs in ways that perhaps more traditional sports can't allow."

NHRA was first among auto racing leagues in eight categories, including offering good value for the money; delivering exclusivity and protecting the client's investment; flexibility of the property; offering good value-added programs; providing good service after the sale; coordinating programs between the league and teams; willingness to share databases; and providing in-venue assets.

NHRA was second only to NASCAR among auto racing leagues in seven other categories, including focus on providing a strong return on investment; providing a media package that meets the sponsors' needs; understanding sponsor objectives and being responsive to sponsor needs; being service-oriented; providing helpful research; and providing expertise to help deliver value.

NHRA, with headquarters in Glendora, Calif., is the world's largest auto racing sanctioning body and has many high-profile business partners, including Coca-Cola, whose POWERade brand sponsors NHRA's top touring series; ESPN, Inc.; Anheuser-Busch; Miller Brewing Co.; Sony; Mazda; Goodyear Tires; Oakley; Honeywell; U.S. Tobacco; Sears; U.S. Army; General Motors; Checker Schuck's Kragen Auto Parts; Ford; Daimler-Chrysler; CARQUEST Auto Parts; Matco Tools; Castrol North America; Michelin Tires; O'Reilly Auto Parts; MBNA; Snap-on Tools; Harley-Davidson; Suzuki; Advance Auto Parts, Accor America Hotels, Auto Club of Southern California, Lucas Oil, K&N Filters, Summit Racing Equipment, Jeg's Mail Order and Mac Tools.

The following lists NHRA's assessment percentage for each category as compared to other major auto racing sanctioning bodies that were ranked in the independent report conducted by SportsBusiness Journal. The median percentage for each category also is listed. Each auto racing league's overall rank for each specific category among the 16 sports leagues is listed in parentheses.